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Cathy Jett is the assistant business editor at The Free Lance-Star, and specializes in covering the area's retail scene.

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Business seminar to focus on social media marketing techniques

Social media 101 will be the focus of the monthly Business 101 Seminar Series to be held from 8 to 10 a.m. Friday at the Fredericksburg Regional Chamber of Commerce office at 2300 Fall Hill Ave., Suite 240.

Kashef Majid, an assistant professor in the College of Business at the University of Mary Washington, will discuss how businesses at any level can tap the power of Facebook, Twitter, and Google Analytics to reach customers and monitor their marketing effectiveness.

The chamber, UMW Center for Economic Development and the UMW College of Business are sponsoring the series, with is taught by UMW faculty.

The fee is $15 per session and space is limited. To register, visit fredericksburgchamber.org or call Stacey at 540/373-9400.

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