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Bill Freehling is a business writer for The Free Lance-Star and Fredericksburg.com. This blog is on Fredericksburg-area business. Send an e-mail to Bill Freehling.
Earlier today we told you where Fredericksburg-area residents bought their liquor in the 12 months ending June 30, 2011. Now here is information on what type of alcohol they (or should I say we) bought most frequently. The Virginia Department of Alcoholic Beverage Control ran these numbers for me at my request. They include sales from every ABC store in Fredericksburg and Caroline, King George, Stafford and Spotsylvania counties. Our local tastes are pretty consistent with the statewide brand rankings reported in ABC’s 2011 annual report. Here were the top 50 liquor brands in the Fredericksburg area in fiscal 2011, ranked by gross sales.
| Brand |
Sales |
|
|
| Jack Daniel’s 7 Black |
$837,189 |
| Smirnoff 80 |
$715,591 |
| Crown Royal |
$702,974 |
| Jim Beam |
$669,703 |
| Captain Morgan’s Spiced |
$578,796 |
| Bacardi Superior |
$558,520 |
| Jagermeister |
$532,938 |
| Grey Goose Vodka |
$512,836 |
| Absolut Vodka |
$434,273 |
| Aristocrat Vodka |
$425,428 |
| Hennessy V.S. |
$411,110 |
| Jose Cuervo Especial Gold |
$370,021 |
| Patron Silver |
$363,464 |
| Bowman’s Virginia Vodka |
$307,116 |
| Seagram’s Extra Dry |
$252,908 |
| Maker’s Mark |
$246,278 |
| Skyy Vodka |
$221,407 |
| Burnett’s Vodka |
$195,402 |
| Pinnacle Vodka |
$192,040 |
| Grand Marnier |
$186,041 |
| Bailey’s Original Irish Cream |
$185,518 |
| Tanqueray Gin |
$178,435 |
| Seagram’s 7 Crown |
$175,226 |
| Jameson Irish |
$163,400 |
| Southern Comfort |
$150,032 |
| E & J V.S. Brandy |
$149,699 |
| Bacardi Gold |
$148,761 |
| E & J VSOP Brandy |
$146,867 |
| Kahlua Coffee |
$141,257 |
| Evan Williams Black |
$136,171 |
| Courvoisier V.S. |
$134,819 |
| Wild Turkey 101 |
$130,241 |
| Malibu Coconut Rum |
$129,283 |
| Ketel One |
$127,316 |
| Stolichnaya |
$125,964 |
| Paul Masson Grande Amber VS |
$114,937 |
| Henry McKenna |
$111,675 |
| Crown Royal Black |
$111,593 |
| Svedka Vodka |
$108,754 |
| Dewar’s White Label |
$106,003 |
| Gentleman Jack |
$105,305 |
| Aristocrat White Rum |
$105,046 |
| Ciroc Luxury Vodka |
$104,812 |
| 1800 Reposado |
$103,026 |
| Evan Williams Green |
$98,617 |
| Ciroc Red Berry |
$98,607 |
| Kentucky Gentleman Blend BAB |
$97,296 |
| Absolut Citron |
$96,592 |
| Bombay Sapphire |
$94,345 |
| Firefly Sweet Tea Vodka |
$91,659 |
Permalink: http://news.fredericksburg.com/businessbrowser/2012/01/05/what-liquor-sells-best-in-the-fredericksburg-area/